Lighten up if you want to write a serious book on business
If you look through the books on my shelves, you can pick out the Serious Business Books right away. Titles are usually no more than three words long, and embossed in large capital letters on the cover. They are not vacuous, like the lighter form of management literature, but generally, they are just pretentious and badly written
Lighten up if you want to write a serious book on business Read More »
